JRC Waste Management
A Small Local Business
The Challenges:
JRC Waste Management, like many of our clients, had no digital footprint. They were providing a service and their main point of contact with potential customers was through social media and word of mouth.
They needed a website that could build trust with their potential clients and show them that they were insured and serious about their business and industry.
Our Solution:
We developed a responsive and branded website with a fluid user experience. We kept the colour scheme of their existing logo and made sure the website connected well with their target audience.
Nexus Lean ensured local SEO was targeted at several key areas of their business, ensuring more eye balls see JRC Waste Management as opposed to their competitors.
Project Highlights
A Beautiful Digital Footprint
JRC Waste Management had a clear brand guideline for Nexus Lean to follow. They had a colour scheme and a logo they were happy with.
Our job was to translate those guidelines into a beautiful website and we did just that. We created stunning pages that showcased JRC Waste Management's previous work, skill set and qualifications and insurance. Building trust with potential customers was the goal and we achieved just that.
Call-To-Action Driven Experience
Joe, the owner of JRC Waste Management told us what he wanted out of a website, more customers. This is a broad request but we did some market research as well as using our usual client onboarding process to discover what drives conversions for Joe.
People had to discover what Joe offered quickly, and then get in contact just as quickly. We ensured this experience was driven by clear calls-to-action as well as one click contact methods such as WhatsApp and Phone.
Social Proof to Drive Sales
One aspect of a service based business like JRC Waste Management is a results or portfolio section, this social proof drives sales and helps give potential clients peace of mind in the skills and services provided.
