THECURTAINANDBLIND.CO.UK
View how Nexus Lean translated their expertise into a visually stunning website
The Curtain & Blind Co.
The Challenges:
The Curtain & Blind Co. are exceptional craftsmen when it comes to luxury and bespoke window solutions. Their team of experts have been serving London’s West End for over 25 years and had done some pretty stunning projects for some well known faces. The issue they faced was they had no web presence whatsoever, Gayan, the director, had an enormous portfolio of beautiful work him and his team had carried out but they weren’t showcasing it anywhere. Nexus Lean helped highlight how The Curtain & Blind Co. could not only show their expertly crafted and installed work, but also build trust with customers and gain extra business off the back of that trust.
Our Solution:
Nexus Lean used the brand guidelines that The Curtain & Blind Co. already had in place to produce a beautifully stunning and fully responsive website that kept in line with their aesthetic and target clientele.
We targeted industry specific keywords and locations that they service when mapping out their Search Engine Optimization strategy. Nexus Lean ensured the site was mapped on Google Search console so it has maximum visibility on search. We are working ongoing with The Curtain & Blind Co. to ensure a perfect experience for their customers including marketing material design and more!
Project Highlights
Translating Luxury Service Into a Digital experience
The Curtain & Blind Co. provide a truly luxury service for their clients. They are priced accordingly and source their fabrics and equipment from all over the world to ensure perfect results. Nexus Lean had to ensure this luxury translated onto the device that potential or existing clients were viewing their website on. We did this by incorporating an elegant font choice with minimalistic lines and geometry all backed up by their already established branded colours.
The finished result is a beautiful pristine design that isn't over the top or too sales focused, instead letting their expert craftsmanship and social proof from their previous projects do the talking, while still having clear Calls-To-Action strategically placed to drive new clients to the right places.
Viewable on any device, anywhere
All of these beautiful projects are carried out at the clients location, which means they often don't have a computer or laptop readily available for viewing The Curtain & Blind Co. website.
This is why it was important to ensure the user experience is consistant across Mobile & Tablet as well as Desktop devices. Ensuring potential clients had no problem inquiring on any device, anywhere.
Theres no proof, like social proof
A Service based business like The Curtain & Blind Co. requires a stunning portfolio of past work.
We created an organized inline portfolio page, entirely dedicated to the work that the team at the Curtain & Blind Co. had so precisely put together. We split these portfolios between Commerical & Residential projects ensuring the right clients can see the right social proof before making purchases of their own.
