BLUEWATERBATHROOMS.UK
Check out how Nexus Lean transformed their word of mouth powered small business into a digital showcase.
Bluewater Bathrooms
Premium & Bespoke Bathroom Fitters & Designers
The Challenges:
Bluewater Bathrooms are a bespoke bathroom fitters that design and source the highest quality bathrooms and wetrooms. They are based in Hampshire so local SEO (Search Engine Optimization) was very important.
They also had no logo as until a few months prior to approaching Nexus Lean, the founder had worked exclusively as a subcontractor for other companies. So Stephen, the owner, had a wealth of experience, tons of amazing work to showcase but no brand to assign it to or website to show it off through.
Our Solution:
Nexus Lean developed a visually beautiful set of brand guidelines involing colour schemes, themes and fonts. We created a logo that shouts BATHROOMS and implemented all of this when developing their brand new website. Nexus Lean also created promotional material such as business cards for Stephens bespoke bathroom business.
The websites SEO was targeted at Hampshire and the surrounding areas and we are proud to say that Stephen had several new clients as a result of the website just months after going live.
Project Highlights
Complete Business Transformation
BlueWater Bathrooms had no online presence whatsoever, they also did no marketing or advertising. All of their business was through word of mouth and referrals, this is fine until you reach a slump and have no other means to generate new business.
Nexus Lean helped change that, now people are able to find Bluewater Bathrooms organically and business can boom for Stephen and his company.
A Clean User Experience & Functionality
As the potential client profile for BlueWater Bathrooms is so varied, Nexus Lean ensured their website was functional and had a great user experience. We made sure the website was easy to navigate and information with clear calls to action were posted across the entire digital front.
Clear Lines of communication
The goal of most small businesses websites is to drive more sales and bring in more money. We made sure potential clients of Bluewater Bathrooms had an easy time scheduling a consultation so that Stephen, the company owner, could onboard them and sell them on his amazing services.
This partnered with great social proof on their portfolio page only strengthened the sales pitch and made sure we delivered a website that converted.
