If you’re a small business, sole trader or startup looking to build trust and attract more local customers, setting up a Facebook Business Page is one of the smartest (and free!) things you can do. It not only improves your online visibility but helps you start collecting authentic reviews that boost your reputation on Google and beyond.
Here’s a step-by-step guide to help you launch your Facebook business page the right way and start collecting 5-star reviews from real customers.
Step 1: Set Up Your Facebook Business Page
-
First head over to Facebook and go to Pages > Create a Page
- Choose Business or Brand
- Enter your business name (this becomes your page name)
- Add a category that matches your industry – e.g. Removal Service, Electrician, Beauty Salon, Dog Grooming, etc.
- Write a short business description that includes what you do and your location (great for local SEO!)
SEO Tip: Use keywords like “London moving company”, “affordable removals in South London” or “dog groomer in Manchester” where relevant.
Step 2: Add Strong Visual Branding
A professional appearance builds instant trust.
Profile Picture: Use your logo, centred and high resolution.
Cover Photo: Add a wide banner that visually showcases your service or key offer.
For example:
“Fast, Insured Moves in London – Book Today!”
“Rated 5★ by Local Clients”
Step 3: Fill Out Key Business Info
Click Edit Page Info and fill in all relevant fields:
- Phone number
- Website URL
- Business email
- Service areas or physical location
- Opening hours
- Additional info like parking availability, payment types or emergency contact if relevant
Step 4: Enable Reviews on Your Facebook Page
To turn on reviews:
- Go to Settings
- Navigate to Templates and Tabs
- Find the Reviews tab and make sure it’s toggled ON
- Click Save
Now customers can rate and leave feedback directly on your Facebook page – powerful social proof for your brand.
BONUS STEP: The Best Way to Collect Reviews on Facebook
Want some advice on how to encourage more five-star reviews on Facebook, naturally?:
- Ask immediately after completing a job (“We’d love your honest feedback on our Facebook page – it really helps small businesses like ours grow.”)
- Offer a simple link to click – don’t make them search!
- Use QR codes on business cards or flyers that go straight to the reviews page
- Add “Leave Us a Review” to your email signature or invoice template
We Hope this guide to facebook reviews helped
If you're stressed out by the admin of all of this, Nexus Lean offer social media packages, from set-up to full management
Get your Socials sorted
